Tuesday, November 9, 2010

The idea - work in progress

Tech's guide to communicating with your CEO/CFO

1. Learn their terminology
How annoying is it when your CFO doesn't understand the basic technology that runs your company? How can they unstand the need for new networking equipment when they can't tell the difference between Gigabits and Gigabytes? Take a few minutes to scour wikipedia or pickup a subscripttion to CFO and CEO magazine.

2. Learn their language
Executives thrive on positive statements of inclusion. Tech, on the other hand, tend to be more practically minded and even think of situations in the worst case scenario mindset. So use conjunctions like "and" instead of "or". Don't tell outright lies, but don't spend undue time laying out all the potential pitfalls of each situation unless specifically asked.

3. Learn their timeline

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